The BBC is the world’s oldest national broadcasting organisation and one of the largest broadcasters in the world. Britain’s first live public broadcast took place in June 1920. With 95 years of technology developments it was important to get this show on the road! An interactive Roadshow across 19 UK locations including the Radio 1’s Big Weekend in Norwich and The Good Food Festival in Birmingham, with the aim of bringing people closer to the ‘everyday’ at the BBC.
Using GTMS’ roadshow knowledge and expertise, working with BBC directly, GTMS designed a series of activations highlighting the history of the BBC. GTMS also created an interactive experience enabling visitors to ‘be the presenter’ across Weather and Sport, Strictly Come Dancing, The Voice and Radio 1.